Saturday, 23 February, 2019

#ImWithKap: Celebrities and activists boycott Super Bowl

US-ENTERTAINMENT-MUSIC-CARDIB-COURT Rapper Cardi B leaves the courtroom after a hearing at Queens Criminal Court
Isaac Mcdaniel | 08 February, 2019, 05:00

However, with Super Bowl ratings among the 18-49 demo falling to new lows of late and advertisers watching with careful eyes, even the possibility of a drizzle turning into a flood of eyeballs away from the small screen could throw the National Football League off its game Sunday.

Many of Kaepernick's supporters argue that he has been effectively blackballed by National Football League teams who do not support his protest.

The filmmaker shared words of support for Kaepernick in advance of the game, excoriating the NFL's "racist treatment" of the sports star.

On Sunday, several celebrities posted pictures on social media wearing Kaepernick's number 7 jersey.

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"Don't ask if your loyalty is insane, ask if your loyalty is insane enough", the 45-second ad begins on a YouTube posted headlined "Our Super Bowl Ad Got Rejected".

Football fans are betting legally on the Super Bowl from states other than Nevada for the first time this year. Rapper Cardi B said she received an offer to perform but turned it down for the same reason.

Shaun King, writer and civil rights activist, said he "just can't support a product" that has "basically banned Kaepernick for taking a peaceful knee for families impacted by police brutality". On CBS alone, the game was seen by 98.2 million people, compared to 103.4 million who watched on NBC past year, according to the Nielsen company. "It's not worth it". The director's strong stance was also echoed by journalist and author Karen Hunter, actress Rosanna Arquette and many others.

The same week, reports emerged about RiRi backing out of performing at Super Bowl LIII in support of Kaepernick. Need to find something black-affirming to do while it's on. "I'm changing the things I can not accept.' Dr. Angela Davis", Common tweeted, as well as posting two photos of himself with Davis, who wore a Kaepernick jersey personalized with the #ImWithKap tag. Because some things are more important than a game.

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