NBC to offer virtual reality coverage of PyeongChang Olympics
NBC to offer virtual reality coverage of PyeongChang Olympics
Here's what the 'tree trunk' texture PyeongChang 2018 Olympic medals look like
14 January, 2018, 00:29
Nike will start selling Olympic gear on its website beginning January 15th.
Olympics plans to stream more than 50 hours of live virtual reality video content from the 2018 Winter Olympics, to be held in PyeongChang, South Korea. The VR content will include the opening and closing ceremonies, behind-the-scene interviews, and all-time favorite events like ski jumping, snowboarding, figure skating, ice hockey, and curling. The content will be available to authenticated users on Samsung, Google, Windows, and Android and iOS devices through the NBC Sports VR app. While the technology isn't mature enough to provide that air of reality, it would be interesting to see how it's received this time around and where the technology will stand in two years in time for the 2020 Summer Olympics in Tokyo.
Intel TrueVR "pods" at each event will create a 360 degree virtual environment where viewers can watch. "With the help of Intel's industry-leading virtual reality technology, NBC Olympics will deliver a transformative experience that will bring to Olympic fans an entirely new perspective on the speed, thrills and excitement of an Olympic Winter Games".
The two Koreas held their first high-level talks in two years on Tuesday, and the North agreed to send a delegation of athletes, cheerleaders, an art troupe and taekwondo demonstration teams, along with high-ranking officials, to the February 9-25 PyeongChang Olympics in the South.
The Pyeongchang Olympic Games are less than a month away, and American athletes are getting ready to go for the gold. No word yet on whether NBC's Olympics coverage in VR will feature VR advertising as well.
NBC Olympics' first foray into VR was for the Rio Olympics in 2016.
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