Saturday, 23 February, 2019

Jay-Z's '4:44′ Album Certified Platinum Within a Week

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Melody Ballard | 06 July, 2017, 00:53

However, by July 2, the album was also offered as a free download - sponsored by Sprint - via the web site 444.tidal.com.

JAY-Z's triumphant new album hasn't even been out a week but he already has a shiny new plaque. The RIAA revamped its Gold & Platinum Awards Program on February 1, 2016, growing from a pure album sales certification process to one that includes tracks and streams.

Piracy-tracking firm Muso published its estimates yesterday, claiming that in the first 72 hours after release, "4.44" was downloaded just over 972k times from piratical sources, with almost 56% of those downloads happening in the US. Jay-Z was able to achieve the 1 million sales requisite for platinum by getting subscribers to stream the 10 tracks on the album at least 1.5 billion times, an equivalent of the target. One song on the 4:44 album specifically calls out Apple Music executive Jimmy Iovine regarding exclusive releases and later references users pirating content from Tidal. "Another Platinum album adds to an already iconic career", said the very white and not particualrly hip RIAA chief Cary Sherman pictured above with not particularly happy Jay-Z.

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Jay-Z made headlines with 4:44 as the album features the 47-year-old addressing his relationship with wife Beyonce following the release of Lemonade and the infamous elevator fight he had with her sister Solange. Just dropped another motherf****** hot album, 4:44.

For now, anyone who subscribes to Tidal or who is a Sprint customer can listen to 4:44, but as previously reported, it is expected to become available on other streaming platforms soon and, eventually, in physical form.

This latest achievement makes him the most decorated hip-hop artist of RIAA's Gold and Platinum Program.

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